The DAMM x Engineering HUB Hackathon brings developers and data scientists together at Pier 01 Barcelona to tackle real-world industrial and commercial challenges using AI and Data Science.

• LineWise (Operations): Optimize production line sequencing and OEE at the El Prat factory.

• MarketPulse UK (International): Forecast international sales and simulate promotional impacts for the UK market.

• SmartBuy (Purchasing): Build a market intelligence tool using external signals to guide raw material buying decisions.

• Saturday, May 23

• 09:00 – Challenge Presentation & Breakfast 🥐

• 11:00 – Hacking Begins 💻

• 13:00 & 15:00 – AI Collective Tech Talks 🧠

• 21:00 – Dinner (Deleito Burgers) 🍔

• 00:00 – Beer-Pong

• Sunday, May 24

• 09:30 – Breakfast & Final Pitch Prep 🚀

• 11:00 - Submissions Deadline

• 11:30 – Project Demos & Presentations 📊

• 13:45 – Jury Deliberation ⚖️

• 14:00 – Closing Ceremony & Awards 🏆

• Functional Execution
  Projects are evaluated on having a real, executable, end-to-end working flow over a broad but superficial concept.
• Data-Driven Explainability
  Solutions must clearly justify their output: the tool needs to explain why a deviation occurred or why a specific recommendation is made using data, not just intuition.
• Actionability & Simulation
  The project must allow user interaction to simulate real-world changes (e.g., urgent demand, promotions, market shifts) and output clear, decision-ready actions (e.g., specific line sequences, commercial levers, buy/hedge signals).
• Data Integration & Innovation
  Evaluation of how effectively teams incorporate external data sources (e.g., news, macro signals, weather, scraping) and leverage modern tech like Generative AI to solve the problem.